After decades of growth and ostentation, when every excess was allowed, the fashion industry is currently at a turning point, caught up in the political issues that are reshaping our times: climate change and sustainable development, cultural representation and appropriation, equality, gender issues... Brands and creators are now subject to increasingly sharp public scrutiny. How is the fashion industry facing these challenges and responding to this new paradigm? Based as it is on the concept of planned obsolescence, can fashion survive?